Company: Freelance
Title: Design Director
Project scope: Logo, CD Packaging Design, Poster, T-shirt, Video Bumper
The Third International is a music band with “blues of the modern world” with lyrics about people, politics and the philosophical thought.
In political history, “Third International” is also known as the international communist organization in which era (1919-1943), Vladimir Tatlin, a Russian artist and architect, was commissioned to build a grand monument for the organization. He designed a tower - Tatlin’s Tower - which was never built.
To the band, the tower symbolizes the monument to the impossible dream.
With a desire to strengthen the origins of the band’s name, music and image, the visual identity incorporates a bold choice of typography, color and a minimal iconic illustration of Tatlin’s Tower to echo the propaganda style posters of the 1920s-1940s with a contemporary flair.